School tours can be an important outreach effort to improve agricultural literacy, and accurately inform our next generation of consumers.

The Wisconsin Milk Marketing Board has developed the Wisconsin Dairy Farm Tour Booklet to help plan farm tours for maximum benefit. While it was designed with school tours in mind, the contents can be applied to any tour group visiting your farm.

The guide’s six sections include:

  1. Why give a farm tour
  2. Preparing for your farm tour
  3. Talking points
  4. Tricky questions and sticky situations
  5. Neat ideas
  6. Audiences

This highly comprehensive tool is applicable for farms across the country, and is available to download for free at: http://www.wmmb.com/producers/farm_tour.aspx.