The New Normal – 2009 Food System Summit

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The 4th Annual Food System Summit was held Oct. 6-7 in Kansas City, sponsored by the Center for Food Integrity (CFI) and the National Council of Chain Restaurants (NCCR). In attendance were more than 110 individuals including representatives from chain restaurants, livestock and agriculture organizations, state departments of agriculture, food processors, animal health companies and state legislators.

The theme for 2009 was “The New Normal – Building Consumer Trust during Unprecedented Market Volatility.” Subject matters included animal welfare, nutrition, food safety and sustainability. The first day concluded with a lively discussion between Center for Food Integrity CEO Charlie Arnot and Robert Kenner, director/producer of the controversial film Food, Inc.

NCCR President Jack Whipple said, “The ‘new normal’ is a perfect storm. The economic situation is a challenging one coupled with the political environment. The speed with which information moves will only increase, but business typically does things in a thoughtful, deliberate way. Business today needs to make real time decisions. The question is ‘How do we engage consumers in this environment? The new normal will project itself well into the future.” Visit www.foodintegrity.org.

Read "3 Questions for...Charlie Arnot."  

Read more about the 4th Annual 2009 Food System Summit.



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