Activist articles from the Coalition of Companies that Care:

Social media is a powerful communication tool 
Many of you probably witnessed or heard about the flurry of Web activity surrounding the news that Bank of America has partnered with the Humane Society of the United States.

'If you are not at the table, you are on the menu' 
At the National Dairy Leaders Conference, held recently in the Denver area, one thing became quite apparent as I listened to one speaker after another describe the issues facing the industry: Dairy producers need to speak up more or else someone else is going to do the speaking for them.

Take charge of your reputation  
Today, we are in the era of reputation construction and destruction, says Stan Erwine, vice president of producer relations at Dairy Management Inc., which manages the national dairy checkoff program.

4 ways to keep your products 
The civility of the event was surprising, considering the guest speaker wanted to take away one of the audience’s most important tools.