Breeds in bloom” is the theme of this year’s World Dairy Expo to be held in Madison, Wis., Sept. 28 – Oct. 2. During your visit, browse the commercial exhibits, attend an educational seminar, take a virtual farm tour or sit back and enjoy the show-ring activities.

Hours for World Dairy Expo are 9 a.m. to 5 p.m. Tuesday through Saturday.

The virtual farm tours will be presented in the Exhibition Hall Mendota 1 meeting room. Producers will present a half-hour video or pictorial overview of their operations, with time for questions. All cattle shows are held in the Coliseum, while all educational seminars will be in the Exhibition Hall, second floor.

During your visit, be sure to stop by the Dairy Herd Management booth in the Exhibition Hall, #2505. Our editors will be there to answer your questions.

Here’s a listing of the show’s activities and events to help you plan your visit:



  • 8:30 a.m. Kingsmill Farm II International Futurity.
  • 10:30 a.m. International Junior Holstein Show and International Junior Jersey Show.
  • 11 a.m. Seminar: “No Cow Left Behind — Cow Comfort and Well-Being Research,” by Nigel Cook, University of Wisconsin.
  • 12 noon Virtual Farm Tour: Meadow Brook Dairy Farms, LLC, Manitowoc, Wis.
  • 1 p.m. Seminar: “Let There Be Light: Photoperiod Management for Production and Health,” by Geoff Dahl, University of Illinois.


  • 8 a.m. International Milking Shorthorn Show and Central National Guernsey Show.
  • 11 a.m. Seminar: “Genetic Selection Tools in the Genomics Era,” by Curt Van Tassell, USDA-ARS Bovine Functional Genomics Lab and Animal Improvement Programs Lab.
  • 12 noon Virtual Farm Tour: Dejno Acres, Inc., Independence, Wis.
  • 1 p.m. Seminar: “National Animal and Premises ID: Where It’s Been and Where It’s Headed,” Panel discussion by Neil Hammerschmidt, USDA; Robert Fourdraine, Wisconsin Livestock Identification Consortium; and Jodi Luttropp, Holstein USA.
  • 2 p.m. Virtual Farm Tour: Longfellow Farming, Hanford, Calif.
  • 2 p.m. Central National Jersey Show (heifers, bulls and dry cows).
  • 7 p.m. International Guernsey Classic Sale. 


  • 7:30 a.m. Central National Ayrshire Show.
  • 8 a.m. Central National Jersey Show (cows and groups).
  • 11 a.m. Seminar: “Practical Considerations for On-Farm Pasteurization of Waste Milk and Colostrum,” by Sandra Godden, University of Minnesota.
  • 12 noon Virtual Farm Tour: Ingvalson Hilltop Farms, Inc., Caledonia, Minn.
  • 1 p.m. Grand International Red and White Show.
  • 1 p.m. Seminar: “Sorting of TMR by Lactating Cows. You Can Lead a Cow to Fiber, But Can You Make Her Eat It?” by Lou Armentano, University of Wisconsin.
  • 2 p.m. Virtual Farm Tour: Oechsner Farms, Brownsville, Wis.
  • 2 p.m. Central National Brown Swiss Show (dry cows, bulls and heifers).
  • 4 p.m. Top of the World Jersey Sale.
  • 7 p.m. Ayrshire World Event Sale.


  • 7:30 a.m. Central National Brown Swiss Show (cows and groups).
  • 11 a.m. Seminar: “Business Decisions — A Defined Process Will Help You Make Better Decisions,” by Wayne Weiland, Monsanto Dairy Business.
  • 12 noon Virtual Farm Tour: Elm Park Farms, Sheboygan Falls, Wis.
  • 12 noon International Holstein Show (heifers).
  • 1 p.m. Seminar: “Opportunities and Challenges in Dairy Reproductive Management” by Ricardo Mattos, Monsanto Dairy Business.
  • 2 p.m. Virtual Farm Tour: Herricks Dairy Farm, Inc., Cashton, Wis.
  • 2 p.m. Brown Swiss Premier Showcase Sale.
  • 7 p.m. World Classic 2004 Holstein Sale.


  • 8 a.m. International Holstein Show (bulls, cows and groups).
  • 11 a.m. Seminar: “Managing Laminitis In Dairy Cattle: Many Factors Play A Role,” by James Nocek, Spruce Haven Farm and Research Center.
  • 12 noon Virtual Farm Tour: Hen-Lin Dairy, Darlington, Wis.
  • 1 p.m. Seminar: “Subacute Ruminal Acidosis in Dairy Herds,” by Garrett Oetzel, University of Wisconsin.
  • 5 p.m. Parade of Champions and Selection of Supreme Champion, Junior Show.
  • 5:30 p.m. Parade of Champions and Selection of 2004 Supreme Champion.