A manager cannot change an employee’s personal background, self-esteem or previous experience. But he can motivate each and every individual employee to want to do his or her best, says Tom Fuhrmann, of DairyWorks in Tempe, Ariz.

In order to do that, a manager must create an environment where people work toward a pre-determined outcome, he explains. That requires managers to follow four basic steps: (1) establish goals, (2) design the work systems, (3) train workers, (4) compare results with goals, and then provide feedback.