The entire food system is different than it’s ever been, Charlie Arnot, president of CMA Consulting, LLC, a Kansas City, Mo.-based consulting firm that manages the Center for Food Integrity, told AABP audiences last week. He noted that veterinarians have a unique opportunity to speak out for the livestock industry since they are viewed positively by both clients and consumers. Don’t be apologists for animal ag, but do be an advocate, he urged. “Talk about who animal ag is today. The public senses change in the way food is produced, but doesn’t understand it. We must connect with consumers in new ways and earn their trust.”
Veterinarians urged to become advocates for animal ag
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