It should be noted that Chobani founder, Turkish-born Hamdi Ulukaya, first went to school for political science, though he didn’t graduate with that degree. You could argue that political science isn’t really science at all; or that Ulukaya needed more study. Either way, by 4:45 p.m. last night the company apologized though its Twitter feed and discontinued the wording on the lid. The nerds prevail again.
We were too clever for our own good - didn’t intend to put down science or scientists with our recent lid. We discontinued it. #WordsMatter
— Chobani (@Chobani) June 4, 2014
UPDATE: Chobani's PR team emailed a statement at about 1:30 on June 5, 2014.
“We were being tongue in cheek and perhaps a bit too clever for our own good. The under lid messaging campaign ended last week and was not intended as an indictment of science or scientists. Words matter and your feedback counts. We're inviting all scientists to enjoy a Chobani on us: www.chobani.com/care.”