On Jan. 17, president and CEO of the Humane Society of the United States Wayne Pacelle wrote an open letter to agriculture's journalist and leaders. In short, Pacelle acknowledged not everyone would agree with HSUS’ initiative, but felt “disappointment in the tone of coverage given to The HSUS by more than a few members of the agricultural press over the last several years.”
Pacelle, a man whose HSUS online description begins with, “few are in a position to speak for the animals like Wayne Pacelle. As President and CEO of The Humane Society of the United States (HSUS), he leads the nation's largest animal protection organization in the mission of celebrating animals and confronting cruelty.”
Pacelle, a man who has just met his match.
Her name is Dairy Carrie, aka Carrie Chestnut Mess, aka The Hammer. For those who don’t know her, she’s a Wisconsin dairy farmer, blogger and advocate who is not to be reckoned with.
In July, she took on Panera Bread Company and their EZ Chicken campaign, which painted a picture of modern agriculture being lazy and profit hungry – her outcry eventually resulted in a phone conversation from Panera’s chief marketing officer Michael Simon.
When Chipotle launched their scarecrow marketing campaign using fear and deception to sell overpriced burritos, Dairy Carrie had it covered. When Hollywood man candy Ryan Gosling tried his hand at educating the National Milk Producers Federation about dehorning practices, well, let’s just say his words didn’t make her go weak at the knees.
As an AgChat Foundation leader, Dairy Carrie informs the general public daily about life in the dairy industry through blogging, Facebook, Twitter, Instagram and guest speaking. She’s willing to talk about the realities of raising dairy cattle, which isn’t glamorous most days, all in an effort to raise awareness about modern agriculture.
And she’s at it again – calling a spade a spade, and cutting through the bull with sharp facts and common sense. This time Dairy Carrie is calling out Mr. Pacelle in an open letter to the HSUS leader himself.
Highlights from the Feb. 10 letter question HSUS for an approximate $.01 of every $1.00 donated going to local shelters and how the organization instead uses money for a trade show.
“I was told by Joe Maxwell, HSUS Vice President of Outreach and Engagement, that while you don’t give very much money to local animal shelters you help shelter animals by putting on the largest trade show for rescues and humane societies out there. A trade show?” stated Dairy Carrie, who claims to have personally fostered more than 30 dogs.
Then she did the math, and things didn’t add up to her satisfaction. According to Dairy Carrie, Maxwell said HSUS is “directly responsible for the placement of 100,000 pets last year.”
And she was quick to point out of the $120 million dollars spent last year by HSUS, the organization was able to help only 1 percent find homes – 1 percent.
HSUS is commonly known for their “Three R” approach – Reduce, Refine and Replace.
In a nut shell, replacing and reducing meat and animal-based foods by switching to a plant-based diet.
It doesn’t take much thought to realize this approach supports the abolishment of animal agriculture. As Dairy Carrie pointed out, she believes HSUS is missing one R – Redundant.
“Your goal is for us to both reduce and replace meat in our diets. That agenda is where the dollars donated are going. That is what The Humane Society of the United States stands for,” she concluded.
It will be interesting to see the feedback from Dairy Carrie’s response letter from animal rights activists and people in animal agriculture.
So until the next controversial event – hammer on, Dairy Carrie, hammer on.
What is your response to her open letter to Wayne Pacelle? Leave us a comment below.