Another example might be if you’re a member of a cooking community. If someone is talking about summer picnics and is asking for suggestions of what to take, it’s easy to pipe in with your favorite dairy recipe, says Griffin. “There are many ways to incorporate and bring the dairy industry to life.”
5. Manage relationships. Once you’ve become a member of an online community you need to manage your involvement. “I understand you have a million things going on at the farm, you’re a parent and you have your own personal interests. But managing relationships shouldn’t be overwhelming,” explains Griffin.
Engaging on a regular basis in online communities that reflect your personal interests, not just the dairy industry should make managing relationships easier. Remember to be proactive and not just reactive.
Social media use should be a unique experience to you and your interests. But the idea is to look around at the communities that you’re interested in online and join the conversation, says Griffin.