Will Gilmer, known in dairy circles for his savvy use of social media, posted a YouTube video in September 2009 lamenting low milk prices.

A couple of years have passed and now the video is popping up again on Facebook, as milk prices seem headed south.  

“They’re paying me less than a buck per gallon, while the store’s got it for $3.50 a jug.

“I’m running out of time and hope.

“I need a hug.

“I’ve got the blues, the ‘ain’t getting paid enough for my milk’ blues,” Gilmer sings in a melancholy tone.

The Alabama dairy farmer goes to great lengths to educate the consuming public about dairy farming.

Toward the end of the video, he tells his audience that they can support America’s dairy farm families by buying milk, cheese and other dairy products.