Chocolate milk out, consumption plummets

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The Stevens Point Area Catholic Schools Wellness Committee decided to eliminate chocolate milk from the Wisconsin school’s menu this year. The result was a dramatic 50 percent drop in consumption by the school’s students.

Parents are concerned that their children are not receiving enough dairy in their diets. Some have resorted to sending chocolate milk in their children’s lunches, and about 150 people have e-mailed the school regarding this decision.

The committee says it didn’t expect such a response from either the kids or parents and says it is looking at alternatives and how it can make “white milk” more appealing.

Full story.

Source: Green Bay Press-Gazette

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