HSUS ads deceive 90% of donors

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A new survey of 1,000 self-identified donors to the Humane Society of the United States (HSUS) reveals that 90 percent were unaware that the organization gives just 1 percent of its budget to local pet shelters, according to HSUS watchdog group HumaneWatch.org

The fact came as a surprise to many, with 74 percent reporting that their primary reasons for donating to the animal rights group was the belief that their money would go to help pet shelters or reduce the number of animals euthanized every year.

“The Humane Society of the United States intentionally uses manipulative ads to raise money on the backs of abandoned and abused dogs and cats, yet it gives just one penny of each dollar it raises to local pet shelters,” said J. Justin Wilson, senior research analyst for nonprofit Center for Consumer Freedom (CCF.)

After learning that the HSUS did not spend a majority of its funds assisting local hands-on pet shelters, 80 percent of those HSUS donors polled believed the group engaged in deceptive fundraising practices, with nearly 50 percent reporting they are now less likely to support the group, according to HumaneWatch.

“This evidence should leave no doubt that HSUS relies on misconception that it’s a real humane society,” according to a HumaneWatch blog. “Most Americans and most HSUS donors believe that HSUS is mostly about supporting pet shelters.”  To eliminate HSUS’ misconception, they “could simply change its name, replacing “Humane Society” with something more appropriate such as the “Vegan Lawyers and Lobbyists Society,” according to the blog.

“Think of how many more abandoned and abused pets could be saved if HSUS donors knew to give to their local shelter directly,” Wilson added. “HSUS actively participates in duplicitous fundraising practices, using its classic bait-and-switch manipulation—reeling people in with pictures of sad puppies and kitties, while funneling their donations to a radical animal rights philosophy.”

For a copy of the complete poll, visit HumaneWatch.org.

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Terry Ward    
Pa.  |  May, 16, 2012 at 03:18 PM

Still at it, huh? NOBODY IS LISTENING.

Travis Dunekacke    
Elk Creek, Nebraska  |  May, 16, 2012 at 07:09 PM

I'm not real sure what any of this has to do with raising hogs? If more people in the pork industry know this gestation crates might be preserved?

Nancy Glick    
Iowa  |  May, 17, 2012 at 08:17 AM

How do you recognize HSUS shills in the comments? When they think a Dairy Herd article is about pigs. Dairy Herd is about milk cows. HSUS is about money and lobbying. They spend more on their own salaries and pension plans than on helping animals. They spend more paying for 30+ staff lawyers than on animals. They go in and do raids and dump animals on shelters and run with the donation money and ususally only give a small portion to shelters if they are threatened with lawsuits for not using any to help the animals they begged for donations to help. They spend more on fundraising than on animals. You're wrong Terry Ward, people are listening.

Travis Dunekacke    
Elk Creek, Nebraska  |  May, 17, 2012 at 12:02 PM

Nancy, There are very few people that are concerned about preserving gestation crates. Besides that, they don't have the resources to compete with HSUS.

Sko Hayes    
Kansas  |  May, 17, 2012 at 01:06 PM

This news needs to be spread far and wide. People should be donating to their LOCAL shelters and rescues, who actually spend money helping dogs and cats. HSUS donations go to fat salaries and slick advertising.

Travis Dunekacke    
Elk Creek, Nebraska  |  May, 17, 2012 at 01:36 PM

Sko, Good point. We should all strive to support local with our dollars. This includes our protein purchases. Supporting farmers with modest salaries is better than supporting corporate agriculture with it's FAT salaries.

SD  |  May, 18, 2012 at 06:11 PM

Travis Dunkake, will you please tell us how many of those "corporate farmers" there are in the USA? Last time I checked, more than 98% of farms in the USA were FAMILY owned, managed, and staffed! There ARE some large extended families who ARE incorporated for business reasons, BUT the family does the managing and work, AND pays the bills. AND those FAMILIES are included in the number of 'corporate' farms. Just like "Factory Farms" those "corporate" farms are more myth than fact! Try growing all your own food and see how easy it is. And how profitable! You just might get your eyes painfully opened, if you are honest about it.

Terry Ward    
Pa.  |  May, 18, 2012 at 06:20 PM

Puuuleeze...Cargill is a family farm.

harry noyes    
san antonio tx  |  May, 24, 2012 at 04:22 PM

Gee, is it just possible this website has an axe to grind? Why should the dairy industry be so concerned about HSUS donors' wallets? Are they just overwhelmed with good citizenship? It is possible that many HSUS donors WANT the group to focus on national issues. "Humane Society" is not a synonym for "animal shelter." Personally, I am an environmentalist and a conservationist, not an animal-rights person. But unnecessarily cruel food production methods repel me. I don't object if HSUS fights that battle, while other groups focus on dog and cat rescue. I do object to intellectual corruption by self-serving money-grubbing industry groups that dredge up issues that are none of their business in order to discredit anybody who challenges their bad animal-handling practices.

Jim Loughead    
Gilbert, AZ  |  May, 26, 2012 at 05:13 PM

Harry Noyes, I notice you did not cite a single example of poor handling techniques or abuse. The obvious conclusion is that you cannot do so. The point of exposing HSUS and their unethical practices is to raise awareness among the ignorant masses you so perfectly exemplify. The FBI lists HSUS as a domestic terrorism group; because that's what the other 99 cents of every dollar goes. If it's okay for HSUS to collect $19 per month under false pretenses with the aim of destroying food production in the United States; are you ready to publically announce your support for TV ads like those HSUS runs for similar terror groups such as: Aryans, Hezbollah, Hamas and al Quaeda? I'm sure they can show pictures of starving muslim children and make you feel good sending them money. Harry, when a liar lies, a thief steals and a killer murders, what part of warning people about impending danger offends you? Wake up or go hungry!

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