Gala of the Fake and Phony Benefits HSUS

Maybe you were too busy checking on cattle. Or maybe you were tied up with field preparation for #plant19. Regardless, I’m guessing you missed the big charity event held to improve the life of your animals.

On May 4, a gaggle of celebrities wearing faux furs gathered at Paramount Studios in Hollywood to eat fake meat and recognize themselves for phony accomplishments. The money, however, was real. To The Rescue! Los Angeles raised $1 million for the Humane Society of the United States’ (HSUS) Farm Animal Protection team, the group whose mission is to end “factory farming and improve farm animal lives.”

Tickets to the event ranged from $500 per person, to $10,000 or $15,000 per table of 10, depending on your level of generosity.

The event was covered by The Hollywood Reporter, and Look to the Stars, a website devoted to celebrity charity news and information. The guests, some 300 to 400, must have felt like they were roughing it as HSUS decorated the movie set with hay bales, sunflowers and animal silhouettes. The description of the food, however, was far less sophisticated. The reception featured hors d'oeuvres like vegan spring rolls and pot stickers, and the meal was billed as a “scrumptious gourmet plant-based dinner,” followed by entertainment and a live auction.

HSUS CEO Kitty Block was on hand to greet the celebrities, ranging from Scandal's Bellamy Young, who hosted the event, to Priscilla Presley.

The event honored Wallis Annenberg, chairman of the board, CEO and president of the Annenberg Foundation, who received the Lifetime Achievement Award for her philanthropic work to improve the well-being of people and communities. Grammy award-nominated pop superstar and Humane Society International’s first Global Ambassador, Kesha, received the Voice for the Animals Award.

After speeches by Annenberg and Block, the live auction began, which featured items such as custom-made wallpaper designed by celebrity interior designer Nathan Turner starting at $5,000, and a four-day vacation in Punta Mita, Mexico, starting at $10,000.

In Block’s final statements, she said, “Our fight to alleviate the suffering of farm animals is a global effort. We are pushing for corporate reform, humane legislation, and reduction of meat consumption on every continent. There’s power in what you buy and there’s power in what you consume, and I think if everybody’s just a little bit of an advocate, you can make great change.”

Change. Yes, those are the folks who have convinced themselves they know better than you how to care for your animals.

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