New App Tracks Pre-Fresh Metrics

New app allows dairy farmers to track pre-fresh metrics and sort trends for changing conditions. ( Farm Journal, Inc. )

Phibro Animal Health Corporation has introduced the new Animate app, a free mobile app for Animate® anionic mineral supplement. The app allows dairy producers to track critical prefresh metrics over time and identify trends.

The app does so by prompting dairy farmers to enter data including urine pH, bunk space, stocking density, dietary cation-anion difference (DCAD) levels, temperature humidity index (THI), dry matter intake and other factors.

The app then aggregates this data to project trends in herd productivity and gauges the performance of their prepartum feeding and management program.

The Animate app captures all the relevant data and provides producers with historical graphs, helping them to track trends over time. This gives a holistic view of long-term feeding and management trends and their effect on cow health and performance.

Animate anionic mineral supplement delivers the critical minerals needed to help cows optimize calcium metabolism through proper prepartum acidification. When used correctly, the result often leads to healthier, more productive cows. The app was designed to supply dairy producers and their nutritionists with the critical information to help enhance these health benefits across the herd and from the convenience of a smart phone.

To learn more about the Animate mobile app, contact your local Phibro representative.