Nightfood, Inc., makers of a sleep-friendly ice cream, recently won the award for Best New Ice Cream in the 2019 World Dairy Innovation Awards.
With the overwhelming majority of at-home ice cream consumption occurring in the hours before bed, Nightfood believes its sleep-friendly nighttime ice cream, formulated by sleep and nutrition experts, is the next evolution in the significant better-for-you ice cream category.
“Sleep-friendly means less sugar, less fat, fewer calories plus certain minerals, digestive enzymes and amino acids recommended by our experts,” says Sean Folkson, Nightfood founder. “The result is a delicious ice cream that satisfies those nighttime ice cream cravings in a better, healthier, more sleep-friendly way.”
Nightfood has now won multiple industry awards for best new ice cream and is targeting 10,000 points of retail distribution by March 31, 2020.
“In a few years, the idea of sleep-friendly snacking will seem to have been so obvious,” saw Michael Breus, sleep expert, diplmate of the American Board of Sleep Medicine and Nightfood scientific advisory board member. “With the huge majority of at-home ice cream consumption occurring shortly before bed, you wonder why it took so long for a company like Nightfood to burst onto the scene.”