The year 2024 has presented better financial outcomes for the dairy industry compared to the previous year, offering optimism and new opportunities for growth. Two notable dairy producers, Greg Moes of MoDak Dairy in South Dakota and Grant Grinstead with Vir-Clair Farm in Wisconsin, shared their insights on a recent episode of AgriTalk with Davis Michaelson. Their stories highlight both the challenges and opportunities they have embraced, setting a promising tone for the upcoming year.
Innovation Through Expansion: MoDak Dairy’s Strategic Move
Greg Moes, representing MoDak Dairy, discussed the excitement and momentum building along the I-29 corridor. The area has been experiencing significant growth in processing facilities, and Moes reflects this enthusiasm in their strategic response.
“With all the expansion of the processing coming in, we kind of went out and said, ‘Well, you build it, and we’re going to build too,’” he shares.
A notable point of pride for Moes and his team is their investment in a state-of-the-art beef-on-dairy finishing facility. This facility proved critical, particularly when milk prices were low, providing an alternative revenue stream.
“Beef-on-dairy carried us when the milk prices were low,” Moes details. This dual focus on dairy and beef has not only provided financial balance but continues to drive innovation as they enhance their cattle finishing processes.
Vir-Clair Farm’s Cross-Generational Vision and Technological Integration
Meanwhile, Grant Grinstead from Vir-Clair Farm narrates a story of legacy and forward-thinking. With the fifth generation soon returning to their Wisconsin farm, they seized the chance to expand by acquiring a second site in northern Illinois. This acquisition is more than just growth; it is about embedding their unique Vir-Clair culture within new teams and reinforcing their commitment to their workforce.
“I think we’ve all played a role within our ownership team of being down there and working with that set of employees there to fold them into our culture at Vir-Clair Farm and show them that we’re behind them,” he says, noting that they are also look to utilize some artificial intelligence technology within their operation to monitor milking performance and use it as a training tool.
Both Moes and Grinstead encapsulate the dynamic spirit of the dairy industry, showing that with innovation, strategic investments, and a focus on both legacy and modern practices, dairy producers can navigate and thrive amidst industry fluctuations.
As 2024 unfolds, these stories inspire other producers to seek opportunities and innovate in their practices, embracing both new technologies and traditional strengths to build a resilient and prosperous future for the dairy industry.
To listen to the full conversation between Moes and Grinstead on AgriTalk, go to:
AgriTalk-12-11-24-Farmer Forum2 - AgriTalk - Omny.fm
Your Next Read:
New York Dairy Farmer: “We’re One Big Mistake Away from Being Bankrupt”


